Our new home kit for the 2026/27 season is now available and will make its debut in this weekend's cup tie!

Our new kit is inspired by the Salzburg physicist Christian Doppler and the Doppler effect named after him. The dynamic elements on the front reflect the movement of sound waves. Red, white and red details on the collar and sleeves complete the design. This continues a trend: our 2026/27 away kit is also inspired by another great Salzburg figure, Wolfgang Amadeus Mozart.

Our new home kit is available now at the Bullshop or in our online fan shop:

ORDER NOW!

Gallery: Our 2026/27 home kit

Who was Christian Doppler and what is the Doppler effect?

Christian Doppler was born in Salzburg in 1803 and is considered one of the Austria's greatest physicists. In 1842, he discovered the Doppler effect, which describes how the perceived frequency of sound or light waves changes when the source and observer move relative to each other. His discovery still forms the basis for radar, sonar, ultrasound, and GPS, among other things.

Our Red Bulls' 2026/27 home jersey – with a Doppler effect